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Blog September 8, 2021 Top Website Design Trends for 2022 (Part 1)
Like other technological innovations, web design techniques and elements are constantly changing and improving. Although there are some aspects that will remain the same, such as the need for faster load times and user-friendly navigation, there are new website features that are beginning to emerge. These new design elements allow websites to appeal more to ...
Blog September 8, 2021 Improving Your E-Commerce Site’s Google Ranking With SEO
SEO is a process that involves optimizing web pages and other digital content to make them more visible in the results displayed by search engines. It is a powerful tool used in the field of e-commerce as it allows business operators and online sellers to reach more potential customers. Optimising a website plays a huge ...
Blog June 24, 2021 Our Initial Findings & Recommendations about Google’s 2021 Core Update Rollout
A Google Core Update dropped this month. This is the same update that we’ve been calling the Page Experience Update for quite some time now. The rollout for the Core Update has been divided into 2 phases. As of mid-June the first half has been implemented , and it looks like phase 2 is expected ...
Blog June 4, 2021 The Rabbit Hole Model—3 Essential Factors to Building an Ecommerce Website
Ecommerce websites are a different beast compared to regular websites. Whereas informative websites present details to users as concisely and completely from the get-go, the most effective ecommerce websites provide an overview but hold back on the details. And it works. Think of your own ecommerce website or platform as a rabbit hole. Careful content ...
Blog May 28, 2021 5 User-focused Principles You Need to Apply On your Website
Businesses that aim to grow and expand need a website. Some industries like food can generally do just fine with having a minimal online presence, like using only social media. However businesses in more competitive markets really need a professional website. This not only helps their brand be legitimised, but it ensures they remain competitive, ...
Blog May 10, 2021 The Digital Marketing Landscape Changes as Apple’s latest Mobile Operating System iOS 14.5 goes Live
The hive at Digital Marketer Bee and across the digital marketing landscape has been abuzz for months in anticipation of Apples latest Mobile Operating System - the new iOS 14.5 update. Now that it’s here, what is it and importantly what does it mean for digital marketing for your business? GET A FREE STRATEGY SESSION ...
Blog Facebook Marketing Social Media Marketing December 28, 2020 How to Design Facebook Ad Creatives that Convert
Due to its wide reach, Facebook ads have become one of the main tools online marketers and e-commerce site owners use to promote their offers and businesses. This doesn’t come as a surprise at all since Facebook has over 2.7 billion active monthly users.  Of course, in order to make the most out of your ...
Blog December 22, 2020 Your Website’s Load Time may be Affecting your Conversion Rates
In eCommerce, your products and marketing campaigns are not the only factors that can affect your business’ conversion rates. According to numerous marketing studies, the speed of your website’s load time also has a direct effect on conversions.  As indicated in these studies, a slow loading time can cause visitors to leave your site, causing ...
Blog November 9, 2020 The Success Secrets of High-Converting Websites
The main goal of eCommerce businesses is to convert traffic coming into their site into sales. Unfortunately, due to the number of ways you can design your eCommerce store, it’s quite easy to drive away potential customers with a site’s overwhelming and unappealing layout.  Boosting conversions isn’t only about getting leads and traffic into your ...
Blog November 9, 2020 Design Hacks that will Boost Conversions on your eCommerce Site
In the eCommerce industry, the overall layout and design of your website can play a huge role in boosting your business’ conversion rates. After all, first impressions matter. In order to get the most out of your site’s visitors, you need to have an optimised and responsive website design that can convert traffic into sales.  ...