sodens hotel

Case Studies, Content and Strategy, Facebook Advertising, SEO

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the brand

Known as Albury’s most iconic hotel, Sodens offers stylish spaces that are full of character. The hotel features a range of private and semi-private function spaces that are perfect for both social and corporate functions.

Sodens wanted to promote the other features of the hotel

the challenge

Despite being a popular establishment, Sodens found it challenging to promote the other features of the hotel. They collaborated with Digital Marketer Bee to promote their pub/restaurant and the events they are hosting for the local community.

facebook ads

For Sodens, created an original Facebook campaign strategy from the ground up. It featured a combination of event and messenger ad campaigns that were designed to bring in more foot traffic to the hotel.

219.64% increase in website traffic

social media management

Our social strategy highlighted how Sodens Hotel is a place where you can enjoy a fun and family-friendly dining experience. To establish the hotel’s social media presence and connect with potential followers, we had a brainstorming session to familiarise ourselves with the main customer personas and Sodens’ brand philosophy. We then developed a style guide that creates brand cohesiveness across all their marketing channels.

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