From SEO to AEO and GEO: What Marketing Managers Need To Know — Albury
Thursday, August 6, 2026 12:30 PM – 1:15 PM
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From SEO to AEO and GEO: What Marketing Managers Need To Know — Albury
Subtotal
$199
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$19.90
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$218.90
6
Aug
From SEO to AEO and GEO: What Marketing Managers Need To Know — Albury
They used to Google you. Now they ask AI.
Workshop Overview
The way your customers find businesses has changed, and most haven’t noticed yet. They used to Google it. Now they ask ChatGPT, Gemini, and Google’s own AI. If your business isn’t showing up in those answers, you’re invisible to the people who are ready to call.
This free 45-minute session cuts through the noise. You’ll learn what SEO, AEO, and GEO actually mean, why AI search is already changing who gets chosen across the Riverina, and the practical first steps to make sure your business is the one that gets recommended.
Join Bee from Digital Marketer Bee in Albury.
3 Key Takeaways
1
Understand the Three Words That Matter Now
Get a plain-English explanation of SEO, AEO, and GEO, and how they connect. Not three separate problems, three layers of the same thing. You’ll leave knowing how they stack and where your business sits.
2
See What AI Tools Are Actually Looking For
AI tools don’t guess. They look for signals, and most regional business websites are sending weak ones. You’ll learn the four signals that decide whether AI recommends you: clarity, answers, consistency, and credibility.
3
Walk Away With Five Things to Review First
No rebrand, no new website. You’ll get five practical things to check straight away to close the gap between how good your business actually is and how clearly that comes through online.
Search Has Changed. Most Businesses Haven’t Noticed Yet.
Three years ago, someone looking for a tradie, a supplier, or a professional service opened Google and scrolled. Today they ask an AI, and it hands them a shortlist of names.
Here’s the part that matters for you: something like an owner in Wagga asking ChatGPT “who are the best commercial electricians in the Riverina?” is already happening. The businesses that get named aren’t always the best ones. They’re the ones whose online presence makes them easy for AI to recognise, trust, and recommend.
This session exists to make sure that’s you.
What Are SEO, AEO, and GEO?
Three words worth understanding, because they’re three layers of the same thing.
- SEO helps people find your website in traditional search results.
- AEO (Answer Engine Optimisation) helps AI tools understand and surface your answers when someone asks a question.
- GEO (Generative Engine Optimisation) helps AI tools like ChatGPT, Gemini, and Claude recognise, cite, and recommend your business.
You don’t need to master all three today. You need to understand how they connect, and where to start.
Why Regional Businesses Need to Pay Attention Now
AI search isn’t a future problem. It’s already changing how your customers choose who to call.
Regional businesses often have strong reputations locally, but their online presence doesn’t reflect that credibility clearly enough for AI tools to recognise it. That’s the regional trust gap, and it’s costing well-known local businesses the recommendation, quietly, every day.
What Is Digital Marketer Bee Doing About It?
We’re not just talking about AI search. We’re already doing this work for regional clients, testing what actually moves the needle and what’s noise.
This session is us pulling back the curtain: what we’re seeing change, what AI tools reward, and exactly where we’d tell you to start.
Get Clearer Before You Get Left Behind
Spots are limited to keep this practical and worth your time. Register below.
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Date
Thursday, August 6, 2026Time
12:30 PM – 1:15 PM
Location
Digital Marketer Bee Albury Office
Investment
FREE
Community Size
Limited to 20
Event Details
Date
Thursday, August 6, 2026
Time
12:30 PM – 1:15 PM
Location
Digital Marketer Bee Albury Office
Investment
FREE
Community Size
20
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