Ray White Albury Central
Ray White Albury Central approached Digital Marketer Bee with the goal of establishing a more dominating online presence. As an active player in the real estate industry, they are hoping to use their online visibility to sell more houses, offer more rental homes, and provide property management services to new customers.
Services
Search Engine Optimisation
Meta Ads
Industry
Professional Services, Real Estate
Ray White Albury Central approached Digital Marketer Bee with the goal of being in the top position on the branded keywords in Albury and dominating online presence. As an active player in the real estate industry, they are hoping to use their online visibility to sell more houses, offer more rental homes, and provide property management services to new customers.
Reached and maintained the #1 position on Google’s search engine results page for two branded keywords
increase in Instagram followers
increase in organic traffic
increased organic traffic to the website
facebook page likes increased
The partnership
After gaining a thorough understanding of Ray White Albury Central’s brand and business goals, we utilised a combination of digital marketing strategies that were specifically tailored according to their needs. These strategies included the following:
- Launched an SEO campaign aimed at improving Ray White Albury Central’s online visibility and search ranking on Google.
- Managed our client’s Facebook and Instagram accounts to boost engagement while attracting more followers to their pages.
- Developed and launched a highly-targeted Meta ads campaign to build brand awareness and highlight our client’s unique offerings.
Results
Visibility
Our optimisation efforts helped our client experience the following results:
- Consistent increases in organic traffic and leads from August 2021 to February 2023
- The increase in website visits and leads translated to more customers for Ray White Albury Central
- Reached and maintained the #1 position on Google’s search engine results page for two branded keywords
Meta Ads
Our Meta ads campaigns had a positive impact on Ray White Albury Central’s social media presence and visibility.
- The week-long giveaway campaign reached 15,647 users and gained 167 post engagements
- New Facebook page likes and Instagram followers increased by 614.3% and 250% respectively after launching the ad campaigns
Ray White Albury Central’s success is a great example of what focused local SEO can achieve in the Albury-Wodonga region. If you’re a business in Albury looking to dominate local search results, our dedicated SEO Albury Wodonga service is built exactly for that. We’d love to show you what’s possible.
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