Hurlcon Hydronic Heating

Hurlcon Hydronic Heating’s search visibility grew by 21.53% after partnering with Digital Marketer Bee.

Services

Search Engine Optimisation
Content Marketing

Industry

Service Based

Hurlcon Hydronic Heating is Australia’s most trusted hydronics supplier. It offers a variety of products and components for hydronic systems such as boilers, convectors, towel rails, thermostats, valves, pipes, and fittings.

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increase in search visibility

increase in page views

The Problem

Hurlcon Hydronic Heating approached Digital Marketer Bee after launching their new website. While the site looked fresh and professional, it wasn’t generating the visibility, traffic, or qualified leads the business needed. They wanted a strategic partner to help them expand their reach and connect with audiences actively searching for hydronic heating solutions.

Key challenges we identified included:

Limited online visibility: Despite having a new website, the brand wasn’t ranking well for key search terms, making it difficult for potential customers to find them on Google.
Low-quality traffic: The visitors who were landing on the site weren’t always relevant or ready to engage, leading to low conversions.
Lack of content strategy: Without consistent, SEO-driven content, Hurlcon Hydronic Heating struggled to showcase their industry expertise and attract the right audience.
Competitive market: With other heating solution providers investing heavily in digital marketing, Hurlcon Hydronic Heating risked losing valuable market share.

The Solution

To boost Hurlcon Hydronic Heating’s online visibility and attract customers who were actively searching for their services, our team at Digital Marketer Bee implemented a tailored strategy that focused on both content marketing and search engine optimisation.

Together, these efforts built brand authority, improved search rankings, and drove more qualified traffic to their website.

Content Marketing

We recognised that Hurlcon Hydronic Heating needed more than just a functional website. They needed a content strategy that positioned them as an industry leader. By creating valuable, informative, and SEO-friendly content, we were able to engage their target audience while building trust and authority in their field.

Built a comprehensive content bank to position Hurlcon Hydronic Heating as a thought leader in the hydronic heating industry.
Recommended and published SEO-friendly articles within the existing site framework, ensuring content was both engaging and discoverable.
Focused on addressing customer pain points and common questions, boosting brand trust and relevance.

Search Engine Optimisation

A great website means little if it can’t be found. To make sure Hurlcon Hydronic Heating appeared in front of the right people at the right time, we implemented a robust SEO strategy that improved rankings and drove consistent organic traffic.

Conducted in-depth keyword research to identify the search terms potential customers were using to find heating solutions.
Optimised the site’s content, structure, and on-page elements to improve search rankings.
Delivered measurable results, including a 21.53% increase in search visibility and a 100% increase in page views, bringing more qualified visitors to the site.

The Results

Our tailored SEO and content marketing strategies delivered measurable outcomes for Hurlcon Hydronic Heating. By focusing on visibility, authority, and audience engagement, we were able to achieve significant improvements in their online performance.

Increased the website’s presence in Google’s search results by 21.53%, making it easier for potential customers to discover Hurlcon’s products and services.
Achieved a 100% increase in page views, showing that the new content resonated with visitors and kept them engaged on the site.
Built a robust content bank that positioned Hurlcon Hydronic Heating as a trusted thought leader in the hydronic heating industry.
Optimisation efforts and ongoing content updates set the business up for long-term visibility and lead generation.

Through a focused blend of SEO and content marketing, Digital Marketer Bee helped Hurlcon Hydronic Heating transform their online presence into a powerful growth engine. By boosting search visibility, doubling page views, and building industry authority through a strong content bank, we delivered results that positioned Hurlcon as both discoverable and credible in a competitive market.

If your business is ready to achieve the same level of digital growth, visibility, and engagement, the team at Digital Marketer Bee is here to help. Get in touch with us today and let’s create a strategy that drives measurable results for your website and business.

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