Murray Arts Museum Albury (MAMA)
Through the various optimisation strategies carried out by our team of specialists, which mainly involved launching SEO and paid ads campaigns, we were able to achieve the following notable results for MAMA.
Services
Search Engine Optimisation
Meta Ads
Google Ads
Industry
Community and Arts
The Murray Art Museum Albury’s (MAMA) overall goal was to get more people to visit their museum and to increase the number of participants for their various art-focused classes, courses, and workshops. They also wanted to present the museum as a family-friendly destination in Albury for both locals and tourists.
Fully booked of MAMA’s art classes, workshops, and courses
increased in returning visitor
listings reached the top 3 positions on Google
The Partnership
MAMA is dedicated to enriching and inspiring the local community through art by making creative endeavours more accessible. In order to encourage more visits to the museum and bookings for the classes, Digital Marketer Bee implemented the following actions:
- Improved the brand’s online visibility through a targeted SEO campaign
- Developed and launched advertising campaigns on Google and Meta platforms
- Tailored our campaigns according to MAMA’s brand image, target audience, and business objectives
Results
Organic Traffic
Through the efforts of our Albury SEO specialists, we were able to increase organic traffic to MAMA’s website.
- Returning visitors also increased by 31.2%
- The ranking of MAMA’s keywords on Google’s Search Engine Results pages improved
- 70 listings reached the top 3 positions on Google
More projects
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Murray Arts
With a redesigned platform, Murray Arts now offers a 100% improved user experience, from intuitive browsing to active submissions and directory inclusion.
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Murray Arts Creatives Directory
